COCA-COLA FREESTYLE

When Coca-Cola Freestyle machines came to Firehouse Subs, the two companies wanted to do a joint campaign to raise awareness of the partnership among millennials. We developed Thirst-Aid Brigade: a heroic team of thirst-quenching cartoon subs and their Coca-Cola Freestyle machine sidekick. The client asked us to keep it funny and weird, bless them. 

Thirst-Aid Brigade: Hook - The Hapless Ham

Thirst-Aid Brigade unite! Watch the hapless yet lovable Hook try to save the world one Coca-Cola Freestyle drink at a time! Find your nearest Firehouse Subs here: www.firehousesubs.com/locations.

Posted by Firehouse Subs on Wednesday, September 16, 2015

We also created a series of gifs for Firehouse's Tumblr to go along with the videos. They got some nice comments:

"im going to f**k the sexy sub" -anchoredexhausted

"THIS IS THE ONLY SANDWICH I WILL EVER F**K" -cnvrt2weeaboo

"every day we stray farther from God’s light" -mustachewoman13